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Chile has achieved a significant competitive advantage over other producers thanks to its reputation for high quality fruit achieved through strict phytosanitary controls.

Chile is in a very privileged fruit production zone because of the naturally isolating effects of the country's landscape - the Atacama Desert in the north, the Andes Mountains to the east, the Pacific Ocean to the west and the ice-fields to the south.

The country’s unique natural geography consisting of separate independent zones of production have enabled Chile to establish high quality fruit production, without the problems of viruses that have blighted the development of other countries’ fruit industry.
Chile has therefore been able to exercise a high degree of control over land use practices employed by its growers, as well as over packing house conditions.>

This means there is a minimal use of fertilisers, all of which is strictly regulated within international guidelines. In addition, the supervisory role of the Agriculture and Cattle Service of Chile (SAG), a division of the Ministry of Agriculture, has led to the establishment of regulations and strict customs procedures at all border points.

Thanks to the commitment to quality shown by its growers and exporters, Chile has an excellent reputation among its customers.

The presence of “fruit fly free” growing regions has been an important element in Chile’s capability to grow and diversify its range of products.

Additional markets have been able to be developed, encouraging an ever increasing range of Chilean fruit and vegetables to be sold throughout the world.